Run instant website audits to find what's killing conversions

Enter any URL to generate a 40-point conversion audit with 30+ prioritized fixes, and a shareable report— all in 30 seconds.

No credit card required.

See an example report

WHY JACKAL

Stop losing conversions to invisible issues

Know what's broken in 30 seconds

See exactly what's hurting conversions — no manual audits, no guesswork. Enter a URL, set an optional objective, and get answers.

Nothing slips through

40+ criteria across content, copy, design, CTAs, trust signals, and mobile responsiveness — all checked automatically.

Fix what matters first

Every recommendation is ranked by impact vs. effort, with a clear justification so you know exactly why it matters.

Share with clients and teams

White-labeled reports with your logo, a custom CTA, and PDF export. Edit scores, summaries, and recommendations before sharing.

WHAT YOU GET

Everything in your audit

40-point audit that shows where you're losing conversions

See exactly where your page is strong and where it's leaking conversions — content, copy, design, CTAs, trust, and mobile.

  • 40+ criteria spanning visuals, content, & copy
  • Auto-adjusts criteria to each industry
  • See category scores, summaries, & breakdowns
  • Evaluates trust & social proofing
  • Analyzes web & mobile responsiveness
  • Set a custom objective to tailor results
Website audit showing category scores and detailed breakdown across conversion factors

30+ prioritized recommendations with justifications

Know what to fix first. Every recommendation is ranked by impact vs. effort so you spend time on what moves the needle. Rerun after changes to track improvement — always free.

  • Prioritized by impact vs. effort
  • See recommendations by category
  • Includes deep justifications
  • Unlimited reruns to track improvement
Prioritized list of website improvements ranked by impact

Professional reports you can share with anyone

Add your logo, set a custom call-to-action, and share via public link or PDF. Edit scores, summaries, and recommendations before sending.

  • Add a custom logo
  • Set a call-to-action with a link
  • Edit scores, summaries, and recommendations
  • Share a public link and PDF export
White-labeled website audit report with sharing and PDF export options

USE CASES

Same audit engine. Different outcomes.

Agencies

Win clients faster

Marketers

Prove ROI to stakeholders

Founders

Launch with confidence

Designers

Reduce revision cycles

Ecommerce

Reduce cart abandonment

Growth teams

Generate experiment ideas

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TESTIMONIALS

Trusted by conversion experts worldwide

FunnelEnvy company logo
Meridian Company Logo
Prompt company logo
Knack company logo

"Jackal is fantastic for starting every client redesign. It helps me cover all the important bases, find gaps I would've overlooked, and just gets the creative process going."

Ronny H Headshot
Increased close rate
Streamlined onboarding
Saves 10+ hours each audit

Ronny H

Founder, Meridian Agency

"Jackal has made it easier to provide insightful CRO audits that consistently convert prospects into clients."

Gala A. Headshot

Gala A

CEO, Prompt Digital

"The 'free audit' landing page we set up with Jackal's API has been a killer way to get leads/clients."

Arun Headshot

Arun

Founder, FunnelEnvy

FAQS

We're here to help

Jackal evaluates 40+ individual criteria across 6 main categories: content, copywriting, design, call-to-action, trust/social proof, and mobile responsiveness. Each is customized to your industry and business context to deliver relevant, high-impact insights.

We extensively test and refine our AI to ensure high accuracy, with specialized criteria for different industries. While most customers find our insights spot on, any discrepancies you report help us further improve our models.

CRO (Conversion Rate Optimization) is the systematic process of increasing the percentage of website visitors who take a desired action. Whether it's making a purchase, signing up for a newsletter, or filling out a contact form, CRO matters because even small improvements in conversion rates can dramatically increase revenue and lead generation without requiring additional traffic.

No. Jackal runs entirely in the cloud. Just enter your site's URL, and the AI handles the rest—no plugins or code required.

Jackal is principally a CRO tool focused on user experience, content quality, trust signals, and design analysis. While there is some overlap with SEO—good design can positively influence search rankings—our AI specifically evaluates 40+ factors aimed at conversion and design improvements that help turn more visitors into customers.

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